Senior full-stack developer — since 2014

I build web products & AI automation.

CTO at Sitechs. 12+ years and 100+ projects for clients in the USA, UK, Australia, UAE and Pakistan, from architecture to deployment.

Asif Rasool, Senior Full-Stack Developer and CTO at Sitechs
Open to remote roles
CTO, Sitechs Karachi · UTC+5
12+
Years experience
100+
Projects delivered
5
Countries served
6
Teams worked in
01 — About

Build it, ship it, measure it.

I'm Asif, a Senior Full-Stack Developer and CTO at Sitechs. I build custom web apps, SaaS products, e-commerce stores and LMS platforms, and I own the whole lifecycle.

Laravel, Vue, React/Next.js, WordPress, Shopify and Webflow on the build side; AWS and VPS deployment, technical SEO and tracking after launch. Lately my focus is AI automation with n8n, the OpenAI SDK and agentic workflows, including GoHighLevel CRM automations that remove manual work.

Based in
Karachi, Pakistan (UTC+5)
Currently
CTO / Technical lead at Sitechs
Clients in
USA, UK, Australia, UAE, Pakistan
Looking for
Senior full-stack roles, remote
02 — Case studies

Selected
work

01

American University LMS

Learning management system for a university, built on Laravel with fast AJAX-driven screens.

LaravelMySQLAjaxjQueryREST APIs
02

Creative Triplet

Business website on WordPress and Elementor, easy for the team to edit and set up for search.

WordPressElementorSEO optimised
03

Your Friend in Fertility

Fertility support website built with Next.js and Tailwind CSS.

Next.jsTailwind CSSHTMLCSS
04

Inizio Solutions

Next.js website for a US embroidery digitizing and vector art company.

Next.jsHTMLCSS
05

ConvoLead

SaaS application on Laravel with Stripe payments and REST APIs.

LaravelStripeMySQLREST APIs
06

Hiller Media Group

Company website on WordPress and Elementor, optimised for search.

WordPressElementorSEO optimised
07

Vezyon HR

HR web application on Laravel with automatic attendance syncing.

LaravelMySQLAttendance SyncREST APIsjQuery
08

AI Calling Agent

Voice AI agent that makes and handles phone calls, orchestrated with n8n.

n8nVapiTwilioGoogle Sheets
09

Zoop

WhatsApp assistant that runs business tasks, like creating invoices, from a chat message.

n8nWhatsApp automationTwilioREST APIs
10

Webefy Today

Company website for Webefy Today, built with Next.js.

Next.jsHTMLCSSJSON
03 — Stack

Full stack. AI first.

Backend to frontend, CMS to cloud. Automation is where the time goes now.

01

AI & Automation

Current focus
Agentic AIn8nOpenAI SDKLLM integrationGoHighLevel automationWorkflow automation
02

Backend

PHP (OOP, MVC)LaravelREST APIsWeb servicesMySQLPDODatabase designCustom CMS
03

Frontend

React.jsNext.jsVue.jsJavaScriptjQueryAJAXHTML5 / CSS3Tailwind CSSBootstrap
04

CMS & E-commerce

WordPress themes & pluginsShopify apps & themesMagentoWebflowCustom e-commerceLMS
05

Cloud & DevOps

AWSDevOpsVPS setup & adminShared hostingServer deployment
06

SEO & Analytics

Technical SEOGoogle Search ConsoleGoogle Tag ManagerMeta PixelConversion tracking
07

Leadership

Technical leadershipProject managementSaaSIT strategyConsultancyCode review
04 — What I do

Six things, done properly.

01

Custom web applications

Laravel and PHP applications with custom admin panels, REST APIs and solid database design.

Laravel · React · Vue
02

E-commerce

Shopify stores with custom apps and themes, plus custom-built e-commerce platforms.

Shopify · Magento · Custom
03

WordPress & CMS

Custom WordPress themes and plugins, custom CMS builds and Webflow sites.

WordPress · Webflow
04

AI automation

n8n and OpenAI workflows and GoHighLevel CRM automations that remove manual work.

n8n · OpenAI · GHL
05

Cloud & DevOps

Deployment and infrastructure on AWS, VPS and shared hosting, with ongoing maintenance.

AWS · VPS
06

Technical SEO & tracking

Search Console, GTM and Meta Pixel set up so traffic and conversions are measured.

GSC · GTM · Pixel
05 — Experience

Twelve years, six companies.

From WordPress themes in 2014 to leading technology at Sitechs.

2021 — Now

Sitechs

Karachi, Pakistan
Chief Technology OfficerAug 2021 – Present
  • Lead technology and delivery of web, e-commerce, SaaS and AI automation projects for clients in the USA, UK, Australia, UAE and Pakistan.
  • Build AI automation with n8n, the OpenAI SDK and agentic workflows, including GoHighLevel CRM automations.
  • Own delivery end to end: scoping, estimation, code review, AWS/VPS deployment and client communication.
2024 — Now

Webefy Today

Hybrid
Project ConsultantMar 2024 – Present
  • Advise on SaaS product planning, technical scope, architecture and delivery.
  • Translate client requirements into technical plans and realistic timelines.
2017 — 2024

Webnet Pakistan

Karachi, Pakistan
Promoted to lead
Lead DeveloperMay 2023 – May 2024
  • Led the development team, setting technical direction, database design standards and IT strategy.
  • Reviewed code, mentored developers and coordinated delivery of client projects.
Backend / CMS DeveloperOct 2017 – May 2023
  • Built backend systems, custom CMS solutions and client websites with PHP, Laravel and MySQL.
  • Designed database schemas and REST APIs for client projects across multiple industries.
  • Developed custom e-commerce and WordPress solutions, including custom themes and plugins.
2017

Horizon Technologies

Karachi, Pakistan
PHP Web DeveloperApr 2017 – Sep 2017
  • Developed database-driven PHP web applications for client projects.
  • Implemented analytics and tracking with Google Tag Manager.
2015 — 2017

Aekpani Networks

Karachi, Pakistan
Web DeveloperSep 2015 – Apr 2017
  • Developed e-commerce websites on WordPress and Magento using PHP (MVC) and MySQL.
  • Built responsive interfaces with Bootstrap, JavaScript, jQuery and AJAX.
2014 — 2015

Cyber Design

Karachi, Pakistan
Web Designer / WordPress DeveloperMay 2014 – Jun 2015
  • Converted PSD designs into responsive HTML/CSS pages and custom WordPress themes.
  • Built interactive front-end features with JavaScript and jQuery.
06 — Education

Where it started.

01
ACCP Pro (Software Engineering)
Aptech Computer Education, Karachi
Education
02
Intermediate in Science
Board of Intermediate Education, Karachi
HSC · 2014
03
Advanced PHP & Frameworks
CEP, Sir Syed University
Certificate
04
PHP Development
CEP, Sir Syed University
Certificate
05
Web Design
Info Channel
Certificate
Open to remote roles

Let's build something together.

Available for full-time remote roles and contracts. Comfortable working across UK/EU and US hours.

arasool.ai@gmail.com · Karachi · UTC+5